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Overview:

When it comes to describing a highly-functional IT department's best attributes, "creativity" may not necessarily come to mind. Yet, innovating new technologies and applying existing ones in new ways does involve a creative process. However, because these products must also serve a strategic need or goal of the company, the CTO/CIO may feel challenged to motivate his or her staff to innovate while simultaneously assuring company leadership that their key projects are on track. This ExecBlueprint addresses how IT creativity can be leveraged in a way that more effectively serves the business purposes of an organization. Here, using specific examples, four IT leaders discuss how they have collaborated with company leaders in guiding the development of IT strategy as well as how they have fostered a culture of innovation within their own departments. Along the way, they cover two large considerations: Where do great ideas originate? How do you set financial and time limits for the creative process?

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Format:PDF
Date:Nov 2007
Pages:15

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