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Overview:
Most organizations see it is as the former, missing significant opportunity to grow their business. A lot of companies are responding to the recession as if it was just a slow sales time. But there are fundamental differences between a time of slower sales and a recession.
By understanding these differences and making adjustments, organizations can maintain
business during a recession and, when it is over, emerge with more growth potential, loyal customers, stronger earnings, and a more unified organization.
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| Date: | Jan 2009 |
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