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Right Media's 19,000 customers needed a convenient and secure application to interact with the exchange to post ads, create inventory, bid and sell via auction, track results, and so forth. At first Right Media provided their customers a Windows-based desktop application to perform these tasks, but that solution turned out to be unworkable. In 2004, Right Media chose to go with industry standard PHP 5 to create the web application.

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Format:PDF
Date:Jul 2007

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