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A distinguished German dialogue marketing agency checked its software inventory following an abrupt change in CEO leadership and found that it had a shortage of software licenses. Concerned about the legal liability associated with being under-licensed, the agency sought the expertise of CANCOM IT Systeme AG. CANCOM offers a full range of IT management services, including Software Asset Management (SAM), and is the largest Microsoft licensing partner in Germany for small and medium-sized companies. By adhering to SAM best practices and renewing its Microsoft SAM Certificate yearly, the agency has realized total software compliance, cut costs with volume licensing, improved IT administration, and maximized its software investments through the Microsoft Software Assurance program.

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