Vendor Registration: required
Overview:
These days a lot of selling happens before a lead is ever passed to a salesperson. Today's marketers must know how to bring in a high volume of quality leads and build relationships with prospects before handing them over to sales.
You can accomplish this more effectively with the "online marketing one-two," a two-step approach to developing prospects that leverages lead-generating Web seminars and a lead-nurturing follow-up framework.
To learn how this approach helps improve conversion rates, check out this TechRepublic Webcast featuring Aimee Miller, Director of Corporate Demand Generation at Citrix Online, and Paul Teshima, SVP of Client Services and Support at Eloqua Corporation. You'll learn how to:
- Host informative Web seminars that generate high-quality leads
- Use a lead nurturing program to develop relationships with your prospects
- Significantly increase your conversion rates
(Is this item miscategorized? Does it need more tags? Let us know.)
| Format: | Webcast |
| Date: | Sep 2007 |
People who downloaded this item also downloaded
Top results from ROI - TCO
White Papers, Webcasts, and Resources
- Building Reliable IP Telephony Systems ShoreTelDownload this white paper for a comprehensive look at IP telephony systems, including issues related to availability and considerations for selecting a VoIP system. (ShoreTel)
- IBM WebSphere Portal for z/OS taps into System z, Web 2.0: Executive update IBMSee how to lower costs and extract value faster with more responsive, interactive and intuitive business applications from WebSphere Portal Version 6.1.
- Microsoft Dynamics Webcast: Developing a High Performance Sales Team With Microsoft Dynamics CRM 4.0 Microsoft TipsLearn how your sales organization can strengthen and streamline the way it finds, keeps, and grows customer relationships with Microsoft Dynamics 4.0.
Premier Vendor Content Whitepapers, webcasts & resources from our Power Center Sponsors
- Move to SUSE Linux Enterprise. Get 3 years of Red Hat support
-
The best Linux with the best support. See how Novell is making IT work as one
- Learn more >>
- News, Insights, Guidance
Visit CBSMoneyWatch.com Today -
MoneyWatch.com is the premier destination for smart, practical personal finance advice. Watch the latest Human Capital videos to make the most of your biggest asset - your earning power
- Learn more >>
- Microsoft Dynamics CRM Online - Free Six-Month Trial for Eligible Organizations
-
Microsoft Dynamics CRM Online provides fast online access, simple contact management and better sales performance for a low monthly cost - the best value on the market today.
- Learn more about the free, six-month trial offer>>
- Red Hat support, patches, updates with the interoperability of Novell
-
Interoperability means simplified management
- Learn more >>
Featured Training Courses
- Implementing and Administering Windows 7 in the Enterprise
- CCNA Boot Camp v2.0
- VMware vSphere: Install, Configure, Manage [V4]
- Certified Ethical Hacker
- Management and Leadership Skills
- Browse all Training Courses
Meet Doc
-
-
Here to help you with your Document Management Needs
- Check out Doc’s Blog on ZDNet
- Help your company, help the earth I want to share with you the Environmental Defense Fund Paper Calculator, which allows you to gauge your organization's environmental impact.
- Which is Greener: Paper or Digital? The Answer May Surprise You Anything we can do to reduce paper consumption is good. But what about the impact of digital waste?
-
Produced by
ZDNet and -
