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Bell Canada Enterprises (BCE) is Canada's largest communications company, providing wireline, wireless, data/Internet and satellite services throughout Canada and parts of the United States. With over 4 million wireless subscribers, Bell Mobility supports a complete range of innovative wireless communications solutions: PCS and cellular, Web browsing and data, two-way messaging, paging, and airline passenger communications services. Bell Mobility conducted extensive database marketing campaigns that were driven by both purchased and internal data. The company turned to DataFlux to remove duplicate entries and identify inaccessible contacts. As a result, the company spent more time marketing to actual potential customers, adding $1 million (CAD) each year in revenue to the bottom line.

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