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Overview:

BusinessWeek Research Services (BWRS) launched a research program in early 2008 to determine the views of senior business and technology executives on whether widespread use and dispersal of Performance Management (PM) and Business Intelligence (BI) tools lead to tangible financial benefits such as increasing revenues, shareholder value, and customer loyalty. This paper includes in-depth telephone interviews with executives' at large and midsize companies known to be employing PM.

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Format:PDFSize:815 KB
Date:May 2008
Pages:12

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