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Overview:

This technical report, produced in partnership by the Council for Advancement and Support of Education (CASE) and SPSS Inc., explores the promise of data mining alumni records at educational institutions. Working with individual alumni records from The Johns Hopkins Zanvyl Krieger School of Arts and Sciences (A&S), a predictive regression model is developed based on commonly collected variables and a ten-step model-building and testing process. The resulting model's wider applicability is tested successfully on datasets from nine other educational institutions in the United States, Canada, and Europe. Analysis reveals four distinct patterns of giving by alumni.

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Format:PDFSize:289 KB
Date:Mar 2009
Pages:10
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