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Overview:
AutoSelection (GR) wanted to replace paper-based customer records and isolated e-mail histories with a comprehensive Customer Relationship Management (CRM) system that integrates with the company's mobile workforce tools and deploy a subscription-based software solution to avoid maintenance overhead and costly software license updates. The challenge was to introduce customer tracking, reporting, and statistical analysis and manage more complex sales and part-exchange transactions. AutoSelection (GR) deployed Oracle CRM On Demand, breaking down information silos and instilling proven best practices through intuitive sales, service, and contact processes.
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| Format: | |
| Date: | May 2009 |
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